Shana’s Black Friday Game Plan

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And here we are…the holidays. It truly doesn’t ever feel quite like holiday season until I start working on my Black Friday game plan. This year, my Black Friday picks are a bit more…comprehensive than in the past. Instead of simply rounding up cute pieces that caught my eye, I really leaned into the idea of making lists first, and then whittling down to the things I actually use & need. (I talked about this Black Friday strategy more in depth, here.)

Statement Coats, Cozy Clothes, Luxe Beauty & Home Essentials: My Black Friday Shopping Game Plan

I’ve actually tried to address a few reader questions, too, with the Black Friday shopping list below. Especially when many of your questions (what to bring on a road trip, which winter boots should I buy?, what’s the best puffer?) are also questions I’m mulling over myself.

So. What we have here is simply a list of items I’m currently considering. I used historical data to make an educated guess at which of these pieces will go on sale this month, but I do think it’s important to constantly assess what I *actually* need vs. what’s on sale. It’s too easy to get caught up in Black Friday and Cyber Monday sale madness, and end up with things that won’t stand the test of time.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.

Cute Base Layers

I swear by Sweaty Betty base layers for skiing. They’re warm, wicking and cute! Once we’re off the slopes, I swap ski boots for squishy winter ones, and just throw an oversized turtleneck on over my base layers — the look is cute enough for most après-ski situations (see it on me, here).

SIDE NOTE: For those of you asking about ski pants…Sweaty Betty’s Astro Softshell ski pants are — easily!! — my favorite ski pants EVER. Super-warm, waterproof (even when hot chocolate has completely spilled on them), windproof, and comes in two lengths. Totally worth the cost (and they should go on sale this month).

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Sweaty Betty

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Shop My Favorite Base Layers


A Short Puffer Jacket

Long, ultra-warm parkas certainly have their place (especially this year), but I usually find myself donning my short puffer jacket 90% of the time. My go-to — for years now — has been Lole’s Kayley Jacket (insanely lightweight & warm, super-cute on, and take 15% off with code THEMOMEDIT,) but this year I’m looking for something beyond the basic black (a decision I may live to regret — we’ll see). At the moment, I’m in love with this insanely puffy jacket from Sweaty Betty. The vibe is definitely along the lines of ‘cute snowman,’ but I’m here for it.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Sweaty Betty

jacket

Shop My Favorite Short Puffers

Here are a few other short puffer jackets I can recommend (along with my longtime fav, Lole’s Kayley jacket).

ps. If any of the below jackets from Backcountry aren’t on sale…you can still use THEMOMEDIT to take 15% off of full-priced items.


Biossance

I’m a HUGE Biossance fan (I’ve put all of my favorites in the shopping widget below), but I’m hoping there’s a Black Friday sale to try a few new products, namely this intriguely-described jelly cleanser and, for my soon-to-be-teenage son, Squalane & Tea Tree Balancing Oil.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Biossance

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Shop My Favorite Biossance Products


Tumi Backpacks

I don’t quite understand why these backpacks are so good…nor why they are so expensive. What I do know, however, is that I’ve been using my Tumi backpack for years and years and years with no sign of slowing down. So. I’m hoping that there will be some sort of epic Black Friday sale, because these are 100% worth the investment.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Saks Fifth Avenue

backpack

Shop My Favorite Tumi Bags

Side note: I LOVE the one pictured above…but upon further investigation, it might be too small for me. Instead, I’m now eyeing up the Devoe Backpack.

To find the best deal, I suggest trying a few different retailers. My best bets:

Tumi at Nordstrom | Tumi.com | Saks

To keep things simple, my favorite Tumi backpack styles are below.


Silk Camis

If there was ONE THING in my closet that I wear almost daily, it’s a 100% silk cami. These camis keep me warm in the winter under wool sweaters, and cooler than anything else on the hottest summer day. I’ve worn them sightseeing in Greece with cut-offs, to fancy NYE parties with velvet pants, and with joggers around the house. I also machine wash mine on cold, and lay flat to dry. This method of washing does take the shininess away, but I still love the look of matte silk (and machine washing is the only thing that makes sense for my lifestyle).

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Fleur Du Mal

cami

Shop My Favorite Silk Camis

My most-worn silk camis are by Cami NYC, which typically has some sort of sale for Black Friday (and usually the best selection). My favorite style is still this one (fit is TTS). That said, I can almost always find these camis on sale other places as well. Some of my usual haunts (and other camis I love) below…


This Charming Beanie

I’ve been coveting Linzi’s cute beanie with swappable pom-poms for a year now. I’m seriously hoping they’re part of the next Anthro sale (they were all sold out by Black Friday last year).

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Anthropologie

beanie


NAADAM Cashmere

When Naadam goes on sale…I JUMP. These are, without a doubt, my favorite cashmere sweaters OF ALL TIME. Why? They’re the thickest, softest cashmere — sustainably made and sourced, too. You can see my full review of Naadam cashmere here. These are the kinds of pieces that have readers writing in to tell me how much they love their Naadam sweater.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.

Shop My Favorite NAADAM Cashmere


Dyson Airwrap

It’s embarrassing how much I love this thing. It rarely goes on sale, but if you manage to find some sort of discount, totally worth snapping up.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.

Find it at: Nordstrom | Dyson | Sephora | Ulta

Shop My Favorite Dyson Products

Dyson typically does something for Black Friday, so I have high hopes for this year, too. Don’t sleep on their vacuums, either. The TME team fav — Dyson’s V10 Cordless Stick Vacuum is currently $150 off.


Sneakers I’m Coveting

I have been stalking these sneakers since last spring. I love the edgy vibe and cool details…that aren’t overly obnoxious. They haven’t gone on sale yet, but…here’s hoping.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Zadig & Voltaire

sneakers

Shop Other Sneakers Worth Coveting


Colleen Rothschild

If my forty-something skin looks alright, that thanks, in large part, to Colleen Rothschild’s night routine, which I’ve been doing religiously for YEARS. If you only get ONE thing, it’s gotta be the life-changing, makeup removing cleansing oil…and for a new favorite, I’ve been really happy with their CBD oil (something I swear by after a night of prescription retinol). More favorites below.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Colleen Rothschild

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Shop My Favorite Colleen Rothschild Beauty Products


Organic Cotton Underwear

Ugh, I keep trying to find comfortable underwear that is a little sexy AND doesn’t show any lines. These…are not that. They are, however, a little sexy, super-comfy, and the underwear I initially started wearing to bed. But now I just want to wear them alllll the time. Of course they’re annoyingly expensive. C’mon Black Friday sales…..

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Matches Fashion

underwear

Shop My Favorite Organic Cotton Underwear


Solo Stove Fire Pit

I just…I want this fire pit with a passion. Not 100% sure where to put it….(back patio? Save for the shore? For Michigan?) but I LOVE the idea of an almost smokeless fire pit. Can’t stop thinking about this one.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Amazon

stove


Stuff to Finish Our Bedroom

Man….we’ve gotta finish our bedroom. The big mirror I wanted is in, and I did(!!) get a plant(!!!), but…we still don’t have bedside tables, lights, a rug and…I don’t even know what else. Am hoping to finish this up while everything is on sale this month.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Crate&Barrel

table

Shop My Favorite Bedroom Furnishings


Cool Snow Boots

Gah. I was hoping that — by now — I’d be able to say that THESE boots are my top pick for the year…but I’m still struggling. I did — just!! — get a hot tip from a friend who scored the Kinetic Conquest Sorels and LOVES them…but Oprah does too, so now they’re basically sold out everywhere. The boots below are probably my top pick? Hmmm….still deciding. (More options in the widget below).

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Backcountry

boots

Shop My Favorite Snow Boots


Statement Coats

I think, in general, statement coats are a solid item to search for during Black Friday sale craziness, so I’ll put a few favs below. But. That said….this faux-leather Abercrombie puffer is SO GOOD. You can see how I’ve been wearing mine, here. (I wear a size small — fits great over sweaters.)

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.

coat

Shop My Favorite Statement Coats


Kitchen Upgrades

I like to use Black Friday to replace my favorite, worn-out kitchen gadgets, broken dishes, etc., I also happen to think that kitchen gadgets make seriously good gifts. This year I’m going to grab some espresso cups for Mike, and more silicon baking dishes to replace those annoyingly sized pans/muffin tins.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Crate&Barrel

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Shop My Kitchen Upgrades


Crewcuts

J.Crew makes the best-fitting kid clothes out there — and *most* of Raines’ stuff is still in good enough shape to pass down to Pax.The tees are super-soft and comfy (we always get one collared tee for a dressier option), and the J.Crew flannel dress shirt is pretty genius: it’s soft (flannel) but thin, so it layers under suit coats or sweaters easily, and looks great with a tie.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: J.Crew

shirt

Shop My Favorite Crewcuts Items


Levi’s Pocket Tees: Mike’s Fav

My husband is such a pain to shop for…so once we find something that works, we’re all in. Right now, Levi’s classic pocket tee is Mike’s fav. Basically, it gets the sleeves exactly right. If the sleeve is too long or too wide or too flappy, he’s annoyed, but if it’s too tight (oh hey, look at my guns) he’s also annoyed. This one? Is perfect. (And kinda sexy, too.)

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Levi’s

tee


Road Trip Essentials

Road tripping in 2020 is, well, a trip. I’m seriously considering this Judy Preparedness Backpack, just in case. We have the ‘The Safe‘ at home, and it’s amazing. I’m hoping this company does something for Black Friday.

That said, there are a few other items that have been making our road-tripping much easier. Specifically? Ditching the hard-sided suitcases. While those are my top choice for airline travel, duffles are much easier to pack in the car.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Backcountry

bag

Shop My Road Trip Essentials


Parachute Bedding

Parachute’s linen bedding is the holy grail of bedding. The sheets feel so luxurious on your skin, and get softer with each wash. They’re cool in the summer, and warm in the winter (they don’t have that initial freezing feeling of cotton sateen), and they’re insanely durable — these babies won’t rip. They’re so much better than all other sheets that my boys have been begging me to put them on their beds, too. Parachute only goes on sale twice a year — and Black Friday / Cyber Monday is one of them.

ps. Don’t ignore their pajamas — see my full review, here.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Parachute

bedding

Shop My Parachute Favorites


Whimsical PJs For The Family

There’s something about whimsical PJ’s that make staying in feel like a party. Get decked out in fun PJ’s, add cute slippers, beanies, lipstick…then make fun drinks and play board games. THIS is what we’ll be doing for most of the holiday season.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: J.Crew

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Shop Whimsical Family PJ’s

ps. Check out Printfresh PJ’s. They’re a team fav for good reason: the BEST prints. They’re a small, local business so I couldn’t get them into the shopping widget below, but Anthro is carrying a few pairs. However, it’s worth checking out the full line at Printfresh.com (and supporting a local business, to boot).


Zadig & Voltair Sweaters

These sweaters are both stupidly expensive and annoyingly good. It’s like they’ve taken a basic cashmere sweater, added luxe touches like extra-long sleeves, perfectly-stretched-out necklines, and extra drape in the body…then infused them with graphic prints for personality. BOO I say BOO. Ugh. So good.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: Bloomingdale’s

sweater

Shop Zadig & Voltair Sweaters


This Pretty Green Sweater

I don’t know why I’m drawn to a pretty green sweater every Black Friday…but that’s the rules, I guess.

Our Black Friday shopping game plan includes Parachute, Sweaty Betty, Crate & Barrel, J.Crew, Patagonia, Dyson + more. May the deals be in our favor.
credit: J.Crew

J.Crew sweater


For more Black Friday goodness, head over to our full page. Good luck out there!

xo,

S

5 COMMENTS

  1. The Sweaty Betty puffer you linked has really tickled my fancy but I tend to like a little more coverage. While searching around I saw that The North Face has a new jacket out, the Bagley Down Jacket, that is similar to the Sweaty Betty but is longer – it hits a little shorter than fingertip length on me so about upper thigh. Unfortunately it doesn’t come in a white/ivory but it does come in a neat khaki, an amazing rose and a nice red (in addition to navy and black). I went to the store to check it out and it really is a great piece.
    And of course it has the standard North Face features like an interior zippered picket, really deep fleece-lined hand pockets, etc. https://www.thenorthface.com/shop/womens-bagley-down-nf0a4r3i?variationId=H7E

  2. How good is the Parachute Black Friday sale? Worth waiting for, and risk the sheets I’m eyeing selling out? Or better to purchase and be sure, since I’m thinking of these as a gift for hubs?

    • Oh MAN. That’s tough. Last year it was 20% off everything…but I did notice that some colors in the linen sheets sold out. Maybe if you jump on the sale immediately…??

  3. Is there any way to wear one of those pretty cami’s with huge boobs? Those delicate straps and low cut would show my bra off like crazy, and the pretty lace bralettes don’t work for me. 🙁

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