Hey there! Welcome to our Small Business hub! All of our posts featuring the small businesses we love and have reviewed are housed right here. We’ve been making an effort to be more conscious of our purchases and, ultimately, what companies we choose to support. Shopping small is an easy way to do our part in keeping our communities afloat while shedding some light on small businesses you may not have heard of — yet — and bonus: they may be local to you (and may ship nationwide, too).

Our Favorite Small Businesses For Fashion, Home & Beauty

Looking for something extra-special or wildly unique? Keep reading — we’ve found SO many good small business products (beauty, fashion and home included) and either purchased ’em, reviewed ’em and/or wear ’em on daily. Scroll below to find all our posts covering small, sustainable, women- and Black-owned businesses. Go here to check out our small business directory, where we list and link to our favorite small businesses. To return to The Shop Conscious Hub, click here.

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15 Pieces For Fall We Love From Black-Owned Businesses

To us, fall means layers, cute boots (yee-haw), and lots of neutrals with autumnal pops of color (think: greens, browns, a sprinkling of yellows,...

Add A Little Glam: Our Black-Owned Jewelry Picks

Sometimes you just need a little something to get excited about, yanno? Like a coffee or a little walk in the park (alone) will...

Black Lives Matter Tees from 7 Black-Owned Brands

Juneteenth celebrations are on the horizon, and we just noted the commemoration of Tulsa Race Massacre, which happened 100 years ago this week, as...

Printfresh: My Favorite Cotton PJs in Stunning Prints

I'll be honest. Right now I'm in a bit of a fashion rut. Or rather...I'm uninspired. Clothing is having a mo-ment, no? WTF is...

Shop Small: 10 Brands We’re Eyeing for Memorial Day Sales

Looking to support small businesses this Memorial Day weekend? We've got you covered! I scoured allll of our favorite small businesses for the best...

Calling All Makeup Lovers: Yubi Beauty Nailed This Gift Set

This makeup brush is a game-changer, friends. It applies foundation (and blush and highlighter) flawlessly...with zero learning curve. Adiya Dixon Wiggins, creator of Yubi...

Cool Clothes For Active Kids? Try These Two Small Businesses

I can no longer dress my boys -- at ages 10 and 13 they have their own (very strong) opinions about what is and...

7 Black-Owned Swimwear Brands We Love

We're gearing up for summer, y'all (like...hopefully one that looks a little more normal? normalish?). And that means... swimsuits. Mhmmm, you know it's true....

February Black-Owned Business Favs: Food & Drink Edition!

A few things are getting me through this month: Our Style Challenge (if you haven't checked it out yet, it's a GOOD one with...

Halfdays Makes Seriously Cute Ski Gear For Women…But Does It Perform?

I recently came across Halfdays ("outdoor apparel for the modern woman") and was immediately impressed with their aesthetic. Skiing (like many other sports)...