This post is sponsored by Gap and ShopStyle.

If I had to pick one place to shop for the entire family, it would definitely be Gap. This iconic ’90s brand is still one of the very best places to find affordable, classic pieces that are well-made and will last forever.

Classic & Affordable: Gap Denim For The Whole Fam

For example, I’ve purchased this denim jacket for Greenlea year after year (hitting pretty much every size it comes in)…and now baby Ozzie is wearing one of her old ones. The price per wear is really good at this point. Gap currently makes my husband’s favorite pair of pants (ever), and I’ve been buying the kids’ jeans from the Gap since they were babies (I mean, how cute are these baby jeans??).

Latest Obsession: Gap High-Rise ’90s Loose Jeans

And speaking of jeans, Gap has the best affordable denim I’ve found for myself, too. They’ve done a great job of modernizing their silhouettes without being overly trendy. They do the whole classic-but-updated really well. And Gap’s size selection is amazing. The fit of Gap jeans is always on point because they have standard, petite,and tall sizes as well as short, regular and long inseams…which means I can finally find jeans at the right length for my 5’4″ height!

And my latest obsession? Gap’s new High-Rise ’90s Loose jeans.

jeans | sweater

I LOVE these ’90s Loose jeans from GAP. They aren’t overly baggy or shapeless, instead they are nice and relaxed while the high rise helps to define the waist. They’re made from organic cotton (grown without the use of harmful synthetic pesticides and fertilizers) with just a hint of stretch for comfort. They’re super-soft and comfy, and the second I felt that fabric I knew I wanted to keep them (even before trying them on) that’s how good it is. (They’re also a part of the Gap’s water-saving Washwell™ program, which has saved millions of liters of water since 2016.)

Shop Gap ’90s Loose Jeans

Gap Denim: Some Our Fave Kids’ Clothing

The kids have both been wearing Gap denim (and their clothes in general) for years. They now help me pick out what they want are willing to wear. (They’re both insanely picky: if they don’t want to wear it, it’s not going to happen.) So when Greenlea immediately knew that she wanted these overalls, it was easy. She was SO excited when they came in the mail and she’s been wearing them multiple times a week since then. (The fabric is super-soft and had me wishing they came in my size — oh wait, they do! 😍)

She likes the overalls better than her brother’s wet kisses, that’s for sure.

On Greenlea: overalls | shirt On Ozzie: t-shirt | jacket | joggers

It’s hard to tell in the photo, but Ozzie’s hooded denim jacket has dino scales on the hood…so he raaaaaawrs every time he wears it. This one is going to come in super handy this spring…it’s lightweight, warm and comfy and goes with pretty much everything he owns. (And this boy is picky about what he wears, so it’s nice to have something warm I know he’ll put on.)

On Zack: jeans | hoodie On Ozzie: joggers | t-shirt | jacket

Gap Denim for Men

Of course, I couldn’t leave Zack out of the mix…I mean, his favorite pants of all time are from GAP. (He loves them so much he bought a second pair in case something happened to the first.) He loved this Vintage Soft Hoodie immediately (it comes in a ton of colors) and actually fell asleep in these jeans the first time he wore them…if that’s not a testament to comfort, I don’t know what is! (And they’re also a part of Gap’s Washwell™ program.)

On Zack: jeans | hoodie On Ozzie: joggers | t-shirt | jacket

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Shop The Gap Family Photo Shoot

Don’t miss out onThe Big Weekend Event (running now through 2/21) to pick up closet essentials like tees, jeans & sweats at 50% off! Plus, you can use code: PERK for 10% off regular-priced styles site-wide, and take an extra 50% off sale pieces with code: MORE.

XOXO,

Scotti

photo credit: Vafa Photography

A huge thank you to ShopStyle & Gap for sponsoring this post!  I loved being able to get some family pictures taken and Gap’s clothes are perfect for coordinating without being too matchy-matchy! And Amy, thank you for your photography–we love working with you and you always make it fun!  To our readers, thank you so so much for your support.  It is appreciated more than you know!